Islamabad, 26 February 2018 – Renowned mountaineer Samina Baig was appointed the National Goodwill Ambassador for Pakistan by the United Nations Development Programme (UNDP) this Monday, 26 February. The first Pakistani woman to have climbed Mount Everest, Ms Baig will lead efforts to build national awareness and partnerships around the Sustainable Development Goals, particularly those related to climate change, environmental protection, youth and women’s empowerment.
The United Nations Resident Coordinator in Pakistan, Neil Buhne, said “Pakistan is amongst the most vulnerable countries in the world to climate change. Preparing for its effects, and instituting environmental protections, will safeguard economic development for future generations. Moreover, half of Pakistan’s population, its women, are under-represented in education, the workforce and in decision-making. Empowering women to play their full role in society is not only an ethical imperative, it is essential for sustainable development.”
“UNDP’s National Goodwill Ambassadors are leaders in their societies, and role models for us all. As the National Goodwill Ambassador for Pakistan, Ms Baig will use her profile to shine a light on the issues that shape Pakistan’s future, and build the partnerships required to address them,” said UNDP Pakistan Country Director Ignacio Artaza.